1 in every 6 seconds

1 in every 6 seconds

Diabetes Association of Sri Lanka


Print advertisement created by Saatchi & Saatchi, Sri Lanka for Diabetes Association of Sri Lanka, within the category: Public Interest, NGO.


Tobacco is highly addictive. You love the way it makes you feel, the satisfaction it gives. You crave it. You need it to get through the day. It stimulates an integral part of your brain. It silently narrows your blood vessels, leading to more complications like heart disease and stroke. Somewhere in the world, it takes a life every 6 seconds.

Advertising Agency: Saatchi & Saatchi, Colombo, Sri Lanka

Executive Creative Director: Carlos Anuncibay

Creative Director: Asanka Ilamperuma

Art Director / Copywriter: Piyumi Wickrama

Copywriter: Anis Mustafa

Senior Account Executive: Dionne Weeraratne

Photographer: Luxshmanan Nadaraja